Duane Reade/Walgreens has an app that, among many other
features, has an electronic copy of their loyalty card and permits it to be
included in Passbook (iOS’s electronic wallet).
In fact, it is even location aware so that the card will appear on one’s
phone when nearby the store to ease scanning at the register. And the website confirms that the phone version of the card works in the store.
However, when one arrives that the register and tries to
scan the phone, the cashier will say: “Sorry, we’re not allowed to scan phones
so please enter your phone number instead.”
And then, “no, you may not enter your card number, only your phone
number.” What? Why is there an electronic copy of the
card? Why is it in passbook? Why is it location aware?
Is the unfortunate person on the app side unaware that someone on the
rewards side doesn’t want people to use electronic versions of the loyalty card
(which itself is baffling given that using the card is more helpful to
Walgreens than it is to the customer)?
Someone at Walgreens is not doing their job.
See also this for Target's version of left hands/right hands with respect to apps and in-store.